Google will support the campaign by:

• Hosting and facilitating a strategy workshop for the campaign team and partners
• Retaining a presence on the communications working group with a remit for insights into digital technology
• Supporting an #iwill application to the Google non-profit programme and the set up of subsequent ad words campaigns
• Helping to gain insights into behaviour of key #iwill audiences through user surveys
• Supporting the development of strategy for creating, curating and sharing campaign-related content