Ambassadors News

The Children's Media Conference 2019 attracted over 1,250 delegates to Sheffield on 2-4 July. #iwill Ambassadors Dan and Alvin attended as BAFTA sponsored 'Changemakers', two of ten young people with something to say – campaigners, entrepreneurs, activists and artists. They intervened at the beginning of several key sessions – and came together to discuss young people, politics and activism in Kids Taking a Stand. "I spoke about why Global media companies should invest in underrepresented young people and tried to practically break down the steps to achieving this. I wanted these media [...]

On Wednesday 15th May, the #iwill Campaign's Advisory Council met at St James's Palace, generously hosted by our Patron HRH The Prince of Wales. The Council discussed the progress of the campaign so far, what needs to be achieved before the end of 2020, and the legacy of the campaign beyond the closure of Step Up To Serve, its coordinating body. The event was chaired by two of our young trustees, Ceylon Andi Hickman and Saeed Atcha MBE. Young people made up more than a quarter of attendees, with [...]

Now live: The Power of Youth Social Action The #iwill campaign Impact Report is here! Download it now to find out what we’ve been doing, what we’ve achieved and how you can help us do even more. “We’ve achieved a tremendous amount, but it’s vital for us to keep moving and keep driving the youth social action agenda forward. We can’t afford to lose a sense of urgency.” Charlotte Hill, CEO, Step up to Serve Five years, 250 Ambassadors and 1,000+ partners When the campaign launched in late 2013, with 50 partners and 50 young people, [...]

Dara McAnulty, Age 15, #iwill Ambassador On the 31st January 2019, I was honoured and privileged to attend the #iwill4nature launch at the Zoological Society, London. As a budding naturalist and biologist, it was so exciting, to not only springboard a campaign which will engage, excite and demand action by young people, but to do it in such a place, was fantastic.I was joined in London by fellow #iwill ambassadors and organisations which have pledged to support the campaign’s ‘Year of Green Action’. It is of the utmost importance, to me, that my generation challenge the adults [...]

It is difficult to put into words the true exhilaration you feel when you first walk on stage. Your name is called to an anticipating audience; an introductory remark is made, and before you know it, blaring music and the clapping of hands echoes across the whole arena, welcoming you to  the lectern. What follows is silence - and a true realisation that there are over 650 pairs of eyes and ears, hanging on to your every word. My name is Anna McGovern, and I am a National Ambassador and campaigner for various charities across the UK, including the NSPCC and [...]